The three-story building has multimedia studios, a cafeteria, meeting rooms, a training center and an auditorium, bringing together in one place the company's main departments, such as legal, compliance, finance, marketing, human resources, technology and . The latter, for example, operates 24 hours a day with more than 200 professionals.
“The inauguration of the new headquarters marks a decisive chapter in our journey. This space is more than a physical advancement; it symbolizes the exponential growth we have planned for Reals. We are building an ecosystem of excellence that fosters collaboration, innovation and preparation for the group’s next moves,” says Rafael Borges, CEO of Reals.
Since the beginning of its operations, Reals has increased its number of employees by thirty, in line with its accelerated evolution within a highly competitive market. Obtaining a definitive license from the Federal Government is another reflection of a responsible management model that is in full compliance with the new legislation for the betting sector in Brazil.
As part of this movement, the company has invested in training its staff, attracting talent from different profiles and areas to the group, which already has professionals from multinational companies.
“The new headquarters also represents an important step in the consolidation of Reals as a company focused on technological innovation and excellence in experience. We are structuring our operations to keep up with the growing demands of the sector with modern, scalable and efficient solutions”, adds Borges.
Strategic agreements
In addition to internal evolution in corporate , Reals has been g strategic agreements to promote the expansion of the brand in the market. In 2025, it became the first Brazilian betting company to sponsor a European football giant, assuming the position of Official Regional Betting Partner of Milan in Latin America. It also maintains the master sponsorship of Coritiba Foot Ball Club and has recognized ambassadors such as Rodrigo Faro, Edu Primitivo and Ítalo Sena.
The company also has more than 2 million followers on social media and has accumulated important recognitions, such as the “Rising Star of the Year” (2023) and “Best Sports Betting Operator” (2024) awards from SiGMA.
Source: GMB
